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1g-net-carb-bread.jpg

1g net carb bread

You can tell by the packaging what this bread is optimizing for by putting 1g of net carbs very large...

Copywriting/Packaging
Jul 7, 2025
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Justin's Almond Butter Rebrand Made $281 million

Justin’s Almond Butter boosted sales by $281M after switching to a minimalist design featuring a single almond front and center.

Before and After/Packaging
Jun 4, 2025
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Oatley Milk Before/After Branding

Oatly re-positioned as a proudly dairy free alternative to milk and last year did $813m in revenue.

Before and After/Packaging/Images
Jan 10, 2025
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La Croix Re-branding

La Croix changed its branding and positioning resulting in $500 million in annual sales.They moved away from competing as a...

Before and After/Packaging/Product Descriptions
Dec 22, 2024
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Must B Nutty rebrand to Siete sold for $1.2 billion

Branding matters. Must B Nutty completely changed their branding and name to Siete. PepsiCo bought Siete Foods for $1.2 billions.

Before and After/Packaging
Oct 14, 2024
appsumo-black-friday-retro-packaging

AppSumo Black Friday Retro-Advertising

Awesome retro advertising for an AppSumo promotion! This is emulating the box of Windows 95….except with a taco 🌮

Packaging/Funny and Weird
Nov 18, 2023
burberry-logo

Burberry logo going from simple to complex design

Over the course of 120 years you can see a design macro-trend happen with the Burberry logo: They go from...

Packaging/Images
Jun 28, 2023
nestle toll house back of package cookie recipe

Nestle Toll House Chocolate Chip Cookie Recipe

Nestle's Toll House Chocolate Chips are sold in packages with a simple cookie recipe printed on the back of the...

Packaging
Aug 31, 2020
dollar shave club

Dollar Shave Club Packaging

Hilarious packaging from Dollar Shave Club.

Packaging
Mar 14, 2018
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Shampoo bottle shapes created a sales boost

Uzon gave their shampoo bottles a funky new shape and sales exploded.Reminder: fun packaging = free attention!I'm assuming I'm not...

Instagram/Packaging/Images
Jun 12, 2025
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Oat Milk Funny Packaging

This hilarious headline on oat milk makes people unsure if it is a mistake.The point is to get attention for...

Copywriting/Packaging/Funny and Weird
Jan 21, 2025
poppi-rebranding.png

Poppi Rebranding before and after

A complete overhaul transformed "Mother," an apple cider vinegar beverage, into "Poppi," a prebiotic soda, resulting in $100 million in...

Before and After/Packaging/Product Descriptions
Dec 23, 2024
Oikos-before-after-packaging.png

Oikos before and after packaging

This was a slight packaging change, showcasing the contents as real strawberry rather than bland blue packaging. Sales increased by...

Before and After/Packaging/Images
Dec 19, 2024
rxbar-blueberry

Package Re-design of RXBar

This is a cool re-design of RXBar that happened 6+ years ago, from this to this. The funny thing is...

Copywriting/Packaging
Jul 5, 2024
snickers-ice-coffee

Snickers Iced Coffee Can

I’m assuming there was a marketing meeting where they showed a chart of the best sellers in a gas station,...

Packaging/Images
Aug 24, 2023
Funny-Justines-Peanut-Butter-Packaging-Copy

Funny Justine’s Peanut Butter Packaging Copy

A funny “letter to Jelly” on the back of a Justine’s Peanut Butter

Copywriting/Packaging/Funny and Weird
Dec 28, 2022
pasta package

Pasta Creative Packaging

This is a very clever and functional packaging style for pasta.

Packaging
Dec 30, 2018
Vibes-Earphones-01

Vibes Earphone Packaging

Vibes celebrates customers individuality with the packaging.

Packaging
Mar 12, 2018

Command Palette

Search for a command to run...

39 Packaging Examples | SwipeFile