Great alternative to “Now Hiring” sign
This sign at a CB2 store stepped up their copy from “Now Hiring” to “Dream Job Alert” which is far more compelling. Also checkout the 3 bullet points at the end giving more reasons to be interested! A+!
Sam Altman – How To Build The Future Video Notes
Took some notes on this Sam Altman video about building the future. It also has some great advice for young people (which I’m not...
Mar 14, 2018
Notes
The Objection or Anxiety Headline Formula
The only {product category} that doesn’t {objection or anxiety}. Accounting software example: The only accounting software that doesn’t come loaded with a hundred pointless...
Aug 8, 2017
Formulas
Copywriting
Smile at the world billboard
What a hilarious, completely true billboard by Smile at the World.
Oct 7, 2020
Billboards
Spam & Pancakes Print Ad
This great 1941 Spam & Pancakes ad shows readers "alternative uses" for the Spam product (aka eating with pancakes). A great way to increase...
Jan 19, 2022
Ads
Print Ads
