"How can I 10X this?"

Most people play small. They chase 5% gains and small wins. That’s fine if you want safe results. But if you want real growth, you’ve got to ask: “How can I 10X this?”

The 10X Mindset Shift

This question blows up your normal way of thinking. It forces you to ditch tiny tweaks and rethink everything from the ground up.

Why It Works

• Shifts you from incremental to exponential thinking
• Sparks creative problem-solving
• Exposes hidden bottlenecks
• Forces focus on what truly moves the needle

Real-World 10X Moves

• Airbnb: grew from renting rooms to redefining hospitality
• Tesla: skipped hybrids, went all-in on full EVs
• Dollar Shave Club: 10X’d razor marketing with a viral video
• MrBeast: reinvests profits to make bigger, wilder videos each time