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aymanalabdul
Ayman Al-Abdullah 🧱
@aymanalabdul
Top issues you’ll face as a founder (in order): Level 1: Not enough leads Level 2: No killer product Level 3: Too many leads (systems breaking) Level 4: Your team needs to level up Level 5: You need to level up You can’t fight the next boss Until you beat the last one

Founder Growth Levels

Ayman Al-Abdullah nailed it: growing a business happens in levels. You don’t get to skip ahead. Each level demands new...

Business Ideas/Formulas/Motivation
Sep 6, 2025
the-difference-between-a-strategy-and-a-plan.jpg

The Difference Between a Strategy and a Plan

That slick chart nails a mistake almost every marketer makes: confusing plans with strategy.Strategy is how you win long-term, while...

Formulas/Before and After/Advice
Aug 19, 2025
to-rules-of-marketing.jpg

To Rules of Marketing

This chart by Tom Pestridge nails what most marketers forget: marketing isn’t about clever tactics, it’s about human behavior. Each...

Formulas/Copywriting/Data
Aug 12, 2025
what-not-to-say-in-marketing.jpg

What NOT to say in Marketing

Ever stare at your copy and think, “It sounds… fine”? That’s the problem. Fine doesn’t convert. This chart from Tom...

Formulas/Copywriting/Data
Aug 8, 2025
aida-formula-email-template.png
Posted by Neville MedhoraNeville Medhora

AIDA Formula Email Template

This image is a working outline for the timeless AIDA formula: Attention, Interest, Desire, Action. It’s the easiest way to...

Formulas/Copywriting/Emails
Jul 31, 2025
the-value-staircase-strategy.png

The Value Staircase Strategy

Ever try to sell a $2,000 product to someone who just met you? Tough. The Value Staircase shows you how...

Formulas/Copywriting/Data
Jul 22, 2025
linkedin-attention-funnel.png

LinkedIn Attention Funnel

Most LinkedIn posts flop because they start with “Happy Monday!” instead of grabbing attention fast. This simple visual nails a...

Formulas/Copywriting/Images
Jul 17, 2025
slide-them-down-the-slippery-slope.jpg

Slide them down the “Slippery Slope”

This stick figure slide says it all: good copy is just a slick ride straight down to action. Each line...

Formulas/Copywriting/Emails
Jul 13, 2025
use-the-aida-formula-for-selling.jpg

Use the A.I.D.A. Formula for selling

Ever wonder why some sales pages feel like a smooth slide that lands you right on the “Buy Now” button?...

Ads/Formulas/Copywriting
Jul 11, 2025
70-content-and-30-sales.jpg

70% Content and 30% Sales

That colorful little chart says it all: 70% content, 30% sales. It’s the email marketing sweet spot. Enough value to...

Formulas/Copywriting/Emails
Jul 10, 2025
the-website-complexity-trap.jpeg

The Website Complexity Trap

Namya from Supafast nails a core truth: most founders are overbuilding their websites. They think more pages look more “pro.”...

Formulas/Signup Forms/Websites
Jul 10, 2025
how-discipline-really-works.jpg

How Discipline Really Works

Most marketers wait for motivation to strike. But the pros? They rely on discipline—a system of tiny daily habits that...

Formulas/Motivation/Images
Jul 9, 2025
how-to-build-build-bulletproof-self-confidence.jpg

How to Build Build BulletProof Self-Confidence

Sometimes the best marketing isn’t polished — it’s sketched on a napkin. Matt Gray’s hand-drawn guide to “Building Bulletproof Self-Confidence”...

Formulas/Copywriting/Data
Jul 7, 2025
how-to-be-unhappy-inverted-for-happiness.jpg

How to be unhappy (inverted for happiness).

Sometimes the easiest way to find what works is to first look at what doesn't. This image nails it: how...

Ads/Formulas/Copywriting
Jul 6, 2025
branding-vs-marketing.jpeg

Branding vs Marketing

This visual nails the difference between marketing and branding using one clever analogy. Marketing gets attention. Branding earns trust. Together,...

Ads/Formulas/Images
Jul 3, 2025
the-strategy-pyramid.jpg

The Strategy Pyramid

This visual nails how to turn a fuzzy idea into a real strategy. It shows how to start with Purpose,...

Formulas/Motivation/Images
Jun 19, 2025
how-to-get-rich-by-naval-ravikant.jpg

How to Get Rich by Naval Ravikant

Naval Ravikant’s “How to Get Rich” poster is a masterclass in thinking like a modern creator. Every lesson boils down...

Formulas/Copywriting/Money
Jun 17, 2025
how-starbucks-uses-psychological-triggers.png

How Starbucks uses Psychological Triggers

Ever wonder why you always end up with a venti instead of a tall? This image by Tom Pestridge shows...

Formulas/Copywriting/Images
Jun 3, 2025
222-rule-for-marriages.jpg

2,2,2 Rule for Happy Marriages

This marriage tip graphic nails a key marketing principle: consistency creates connection. The “2,2,2 Rule” is basically relationship maintenance on...

Formulas/Motivation/Emails
Jun 2, 2025
how-to-find-your-ideal-client-persona.jpg
Posted by Ayman Al-AbdullahAyman Al-Abdullah

How to find your Ideal Client Persona

Ever worked with a client who drains your energy (and joy)? Ayman Al Abdul’s simple checklist makes sure that never...

Formulas/Advice
May 5, 2025
appsumos-culture-handbook.png
Posted by Noah KaganNoah Kagan

AppSumo's Core Values Keep Hungry, Keep Humble, Keep Weird

AppSumo nails their company culture using just three punchy phrases: Keep Hungry, Keep Humble, Keep Weird. These aren’t just words...

Formulas/Copywriting/Motivation
May 4, 2025
the-everest-goal-setting-framework-pyramid.jpg
Posted by Ayman Al-AbdullahAyman Al-Abdullah

The Everest Goal Setting Framework Pyramid

That pyramid image nails it. Big goals look huge and scary until you slice them into smaller, chewable chunks. The...

Formulas/Motivation/Images
May 3, 2025
how-to-structure-an-sop.png
Posted by Ayman Al-AbdullahAyman Al-Abdullah

6 Question's to ask when creating an SOP

Making an SOP shouldn’t feel like writing a novel. This 6-step list from Ayman Al Abdul nails it. It’s short,...

Formulas/Advice
Apr 29, 2025
small-medium-and-large-pricing-psychology.png

Small, Medium and Large Pricing Psychology

Ever noticed how you end up buying the large coffee because it’s “only” 50 cents more than the medium? That’s...

Formulas/Copywriting/Images
Apr 20, 2025

Command Palette

Search for a command to run...