Anatomy of a hero section
Cool breakdown of a way to make a Hero Section on a website. Image Description A detailed diagram illustrating the...
Product Market Fit Framework Exercise
A way to nail down market problems and product ideas. Image Description The image illustrates "Eight Founder Journeys to Product-Market...
The 8+8+8 Rule
Here is a great way keep your day balanced between work, sleep, family, friends and self.
Job interview cheat sheet
Mastering interviews can be tough, but this cheat sheet simplifies the process with common questions and valuable tips for crafting...
Sam Altman’s (OpenAI + YCombinator) Life Advice
Life advice from Sam Altman.
Time Management Tips List
A cool list of 15 time management tips to keep you on task.
Best hack for scheduling friend hangouts:
Key Takeaways Prioritize Scheduling: Just like work meetings, schedule friend hangouts in advance to ensure they actually happen. This proactive...
6 Landing page copywriting tips
This one-pager shows 6 easy tips to create better landing pages. Helping you boost your conversions.
The blueprint to creating a profitable SaaS business
This step-by-step guide is perfect for launching a successful SaaS businesses. It walks you through each key step.
AIDA Formula low effort -> high impact
The standard AIDA Formula is still one of the most useful things in copywriting a person can learn, look at...
The AIDA Slippery Slope
Use the A.I.D.A. Formula to slide people down “The Slippery Slope” of content:
"The Slippery Slope" and "The AIDA Formula"
One of my favorite marketing concepts is "The Slippery Slope" where you capture people's attention, give them great content, then...
King of the Hill Visual Style Guide:
Checkout this “Visual Style Guide” used by the animation team at King of the Hill. Here’s a few more slides...
Who is your target audience?
Sometimes your target audience to sell to ISN'T WHO YOU THINK. This video shows you a quick way to think...
Hidden Rules Among Classes
An interesting chart about hidden rules between income classes. This could be used to speak clearer to your target audience....
List of psychological triggers that make people buy
Originally listed out by Joe Sugarman in his book The AdWeek Copywriting Handbook, he identified 24 “triggers” that can cause...
AIDA is still the best
Still the best copywriting formula around: AIDA If you’re trying to figure out how to position something, run it through...
Copywriting Formulas
I wrote a blog post full of copywriting formulas here, mainly these: #1.) AIDA: Attention, Interest, Desire, Action #2.) PAS:...
Twitter Posting Cheat Sheet
Here’s a helpful cheat sheet to screenshot that will help you create Twitter posts. Image Description The image is a...
The Circle Of Influence
"The Circle Of Influence" concept can be applied to your business: • Circle of Control: You can completely control these....