InformationStreet Pricing Page

This page from Information Street does what most service sites won’t: it just says the price. No “book a call,” no mystery quote. Three neat boxes showing 10, 20, or 40 hours of work. Boom. Done.

Marketing Analysis

By selling hours instead of vague promises, the company removes friction. Each package looks identical—only time and price change. That makes your brain shift from “Should I buy?” to “How much do I need?”

Why It Works

• Anchoring: The 40-hour option makes the 10-hour one feel cheap.
• Clarity: One simple variable—time.
• Trust: No sleazy “contact us for pricing.”
• Ease: Buyers pick what fits their budget fast.

Real-World Examples

• Fiverr’s gig tiers: $50, $200, $500.
• HubSpot’s Starter, Pro, Enterprise plans.
• Gym memberships: basic vs. unlimited.
• DesignPickle’s Pro and Power options.