Instagram vs. Reality Photoshoot

Before and After
Sep 5, 2020
instagram-vs-reality-book-photography
This before-and-after image (well, technically an after-and-before image) is a cool way to show the behind-the-scenes of your brand. Things like this make you seem more personable and "real", which helps your market connect with your brand.
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tropicana-orange-juice-rebranding-design-failure.png

Tropicana Orange Juice rebranding design failure.

This was a cool graphic showing Tropicana’s sales went DOWN after swapping their iconic orange-with-a-straw image for a plain glass...

Before and After
May 12, 2025
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Tesla Interior Refreshes and Simplicity

This is a cool visualization of the extreme simplification happening on Tesla interiors as the cars go from physical +...

Before and After/Data/Images
Jan 2, 2025
oatley-before-after-rebrand.png

Oatley Milk Before/After Branding

Oatly re-positioned as a proudly dairy free alternative to milk and last year did $813m in revenue.

Before and After/Packaging/Images
Jan 10, 2025
waymo-vs-tesla-sensor-suite.jpg

Waymo vs Tesla Sensor Suite

This shows the difference between Waymo and Tesla cameras. It shows that Waymo has a lot more cameras (29), five...

Before and After/Data/Images
May 7, 2025
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Before/After results section on webpage

I like this simple before & after for results to describe what a service can do for you.

Copywriting/Before and After/Websites
May 18, 2025
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Prince Chunky Spaghetti Sauce Print Ad

A funny add showing normal vs “chunky” pasta sauce with the Mona Lisa.

Ads/Print Ads/Before and After
Jan 14, 2025

Command Palette

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Instagram vs. Reality Photoshoot | SwipeFile