Brick & Batten home transformation

Brick & Batten nails it with this before-and-after of a home makeover. One glance and you instantly get the value they deliver: turning “blah” into “wow.” No words needed.

Marketing Analysis

This side-by-side image does all the heavy lifting. The “before” makes the “after” pop even more. The viewer quickly understands what the company sells—visual transformations—and how dramatic the results can be.

Why It Works

• Comparison instantly shows value.
• Visual proof builds trust faster than text.
• The contrast triggers an emotional reaction (“I want that look!”).
• The layout is clean, guiding your eyes naturally.

Examples

• Weight Watchers ads showing side-by-side progress photos.
• Car detailers posting dirty vs. shiny car shots.
• Landscaping companies using barren vs. lush yard photos.
• Home stagers sharing empty vs. styled room images.