This is one of John Carlton’s Best Ads. I love this headline because it paints a memorable picture in my head. It also unconsciously conveys that if a man with one leg can do it, so can I.
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Re-working the copy on a page is important from time to time.
You may spot things your didn’t like, or can improve, or can give better analogies for….ultimately making the …
This awesome Ford Mustang print ad from 1966 was designed to tell the kids to screw off and buy that Mustang for yourself 😏…
The point of copywriting is to make all of these metrics go up. When compounded together it makes massive results.…
This 1947 print ad for Ballantine’s Beer uses a Social Proof to promote by saying in the headline: “American’s Largest Selling Ale”…
This shows the power of adding some social proof (150,000 founders) to a headline and signup button.…
