Great "Handwritten" Roofing Flyer In An A-Pile Letter
This is a great "A-Pile" Letter (which means it looks like a normal hand-written letter a loved one would sent...
Product Market Fit Framework Exercise
A way to nail down market problems and product ideas. Image Description The image illustrates "Eight Founder Journeys to Product-Market...
Bartlett Tree Experts Direct Mail
This unique piece of direct mail shows you where Bartlett Tree Experts have trees they have taken care of in...
The Copywriting Course Business Model
This is how Copywriting Course gets traffic from free sources (blog + social media) and turns it into community subscriptions...
Gary Halbert the Millionaire
This letter made Gary Halbert a millionaire in 1971. A simple one-pager printed out, sealed in an envelope, and sent...
1966 version of a lead magnet download
Before the internet, the way a “lead magnet” worked was getting someone to send you a physical piece of mail...
8th grade exam from 1912, can you pass it?
Cool to see this concise 8th grade overall exam from 1912. Think you can pass it??
“Lumpy Mail” example with bottle opener
This is an example of “Lumpy Mail” which is a piece of mail with some object in it that makes...
Handwritten door flyer
This door flyer appears to be handwritten, so it kind of catches your attention, and then goes into why replacing...
Funny “direct mail” for a bad parker
This funny printed leaflet left on a car taking up two spaces tows the line between a direct threat and...
“Handwritten” commercial flooring direct mail flyer
This direct mail flyer is full of attention-getting features: 1.) It looks “handwritten” 2.) It “highlights” the offer with lines....
History of the Telephone Ad
This is a Western Electric ad from 1964 beautifully showing the history of the telephone (up till 1964). Fun fact,...
YMCA Hiring Direct Mail
BACK OF MAILER: The YMCA blankets nearby neighborhoods to recruit for their busy summer season. They use imagery clearly aimed...
Gearlight Amazon Return Warranty Card
This is a business card included in Amazon shipments from GearLight, that encourages you to reach out to them DIRECTLY...
John Carlton’s headline paints a picture in the readers head
This is one of John Carlton’s Best Ads. I love this headline because it paints a memorable picture in my...
British Rail Protection Ad
This old ad taken out by British Rail tries to sway public opinion to vote for more rail transportation and...
Kodak Christmas Ad from 1955
This old school Kodak ad showcases it's entire lineup of products (including price) as kind of a "Christmas Gift Guide."...
“Just Listed” real estate agents direct mailer
This simple piece of direct mail is targeted at specific zip codes to get these real estate agents to help...
“We buy property” direct mailer card
This is a cheap and simple property buying mail drop card that can blanket a whole zip code multiple times...
Handwritten windows and shades Direct Mail
This “door hanger” piece of direct mail looks handwritten as to draw attention to this promotion for windows and shades....