Kopywriting Kourse About Page
These heat maps tell us what we could do different on this about page.
About Page Heat Map:
About Page Scroll Map:
About Page Confetti Map:
About page with great use of stats for social proof
The stats as social proof is powerful. “200M+ customers served” is a big deal.
They establish more trust by listing all of the firms and famous investors that back the …
About page lacks key elements
The copy is not the problem. Its how it is displayed.
- Huge blocks of text is hard to read. The text should be broken up into 2-4 sentence paragraphs and/or
About page with many displays of social proof in form of company stats
Aside from the general history of the company which most about pages consist, this brand goes a step further and uses stats to show value and establish trust.…
Non profit about page is really a sales page
This about page has key elements of a good sales page.
- The opening graphic illustrates traditional fundraising vs the Omaze platform followed by a few testimonials to back it up.
About page for saas – social media scheduler
A brief description of the company’s history with great social proof showing off their big name clients. This is followed up with more social proof in the form of blurbs …
