Men's Hat Before and After Print Ad
Have a product that makes an immediate (and dramatic) visual transformation?
Instead of trying to explain the transformation, just show it with a before and after pic.
Dancing Advertorial
A newspaper advertorial promoting a Dirty Dancing workshop.
Mar 24, 2018
Advertorials
The Easy-Peasy Lens
Jul 14, 2020
Formulas
Copywriting
Lenses
The 8+8+8 Rule
Here is a great way keep your day balanced between work, sleep, family, friends and self.
Oct 18, 2024
Formulas
Advice
What will humans do?
As AI keeps getting better, people ask: “What will humans do?” The answer is: One human will do what used to take many humans....
Jan 5, 2023
Swipes Email
Essay