"Mental Contrasting" goal setting method

An interesting way to approach goal setting.
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A crazy-simple homepage that delivers the message quickly and cleanly.
This classic 1934 Dodge ad uses durability as a selling point. With a great subhead readers think they should have bought a Dodge next...
This helpful diagram shows roughly how much protein different things have from animal products vs plant products. While this isn’t a very nuanced graphic,...
A funny old advertisement for Porsche asking if people spent their youth dreaming about driving a Nissan or Mitsubishi car.
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