New Hand Tossed Pizza Billboard
Donatos Pizza billboard creatively uses half the billboard as fake ad eating pizza
Ad
AIDA Formula low effort -> high impact
The standard AIDA Formula is still one of the most useful things in copywriting a person can learn, look at this result: It's probably...
Apr 30, 2024
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Formulas
Wisdom
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Light pollution reducing design
This simple graphic shows the small design changes that can drastically reduce light pollution but keeping the light down.
Mar 4, 2025
Data
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Interesting
Freemium to Enterprise level pricing structure
A simple and effective pricing structure that goes from free, to Team, to Business, to Enterprise all in one table.
May 31, 2018
Pricing
"They're not cheap" Atoms shoe ad.
Sometimes customers don't know how much work goes into a quality product. Atoms breaks down why they priced their shoes at $129.
Jan 13, 2021
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