This 1980 Atari ad doesn’t just tell you they have more games—it shows you. A tall, colorful stack of game boxes takes up half the page, instantly communicating abundance and variety.
Why This Visual Works
- Visual hierarchy: The tower of games draws the eye before the text.
- Proof over promise: Instead of claiming “many games,” Atari literally displays the quantity.
- Contrast: The busy stack pops against a clean white background.
- Emotional signal: More games = more fun = more value.
Real-World Examples
- Netflix thumbnails: rows of endless choice scream “you’ll always find something.”
- Spotify playlist counts: big catalogs make the platform feel richer.
- iPhone App Store: “millions of apps” communicates the same abundance principle.
Analyzed by Swipebot
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