Stephen King Quote
“Write with the door closed, rewrite with the door open."— Stephen King
“Write with the door closed, rewrite with the door open."
The Sniper Lens
Jul 21, 2020
Formulas
Copywriting
Lenses
How long it takes to forget chart
This is a cool little chart called the "Ebbinghaus Forgetting Curve." in one little image it shows how long it takes someone on average...
Nov 29, 2020
Formulas
Images
social proof sub headline on home page
"More than 2 million canadians trust us" is a powerful statement that signals that they must be doing a good job to garber so...
Feb 16, 2022
Home Pages
Social Proof
Headlines
TransferWise Newspaper Ad
The letter format of the ad is eye-catching. It also makes the reader feel like TransferWise is on their side, fighting against the big...
Nov 8, 2020
Print Ads