The basic Bic Pen has been the same since 1955
"If it ain't broke, don't fix it."
Oberlo's home page is great. The hero section is clear, direct, and easy to understand. It's got a great image highlighting an attractive benefit...
“Motion beats meditation.” It means sometimes JUST DOING THINGS to advance a goal is better than pondering on it. Not saying you shouldn’t stop...
Best Good Necessary Good, with Outcome Use this formula to bookend your bullet list with the two most compelling bullets.