The Objection or Anxiety Headline Formula

The only {product category} that doesn’t {objection or anxiety}.

Accounting software example:
The only accounting software that doesn’t come loaded with a hundred pointless features.

Accounting software example:
The only accounting software that doesn’t require an accountant to work it.

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Base Content Priority Chart

This is a chart that shows how “Base Content” should be the main thing you create, then focus on “Base Promotion”,  then focus on Social Media.

The reasoning is you …