I definitely don’t treat a rental car the same way I treat my own. Like hitting speed bumps at full speed. The copywriter definitely tapped into our human nature when crafting this ad.
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To compete with famous Lacoste “Alligator” J.C. Penny invented their own line of clothing with a “Fox” that kind of knocked off the look of the Lacoste Alligator!
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A beautiful ad from Rolls Royce showing off the luxury life they associate with.…
This is a simple ad that shows the product, features and the price. Simple but effective if you have a desirable product with a good reputation.…
Omega taps into the trust power of NASA with this ad. The copywriter basically says “This watch was trusted by NASA astronauts to keep time while traveling to the moon. …
This playful headline cuts to the core. They basically say “you and I both know a Porsche is your dream car, not any others – so don’t settle”…
