"What Would _____ Do?"

Jun 12, 2020

Ask yourself what a person you admire would do in this situation.

Write. Learn. Take action.

17 equations that changed the world

If you went back several hundred years with these equations, you’d be considered the smartest person on the planet.

This is one of John Carlton’s Best Ads. I love this headline because it paints a memorable picture in my head. It also unconsciously...

This pricing structure goes down to $200 for a consulting call, to $3,800 for a website in 5 days, to $6,800 for a fully...

CopyWork is a copywriting exercise where you hand-copy ads to learn how they were written. When you learn piano you first copy other songs,...