Social Proof Headline: "America's Largest Selling Ale"
This 1947 print ad for Ballantine’s Beer uses a Social Proof to promote by saying in the headline: "American's Largest Selling Ale"
This McDonalds ad from 1975 uses one of Joe Sugarman’s Triggers called “Desire To Collect.” The desire to collect is very strong in humans,...
A student wanted to do CopyWork on some classic ads (hand writing other people's work to get a feel for it), and wrote out...
You don’t have to describe these pants with too much copy because people already know what pants are….you mainly want to just show they...
Akner does a great job showing the 6ft charging cable. They photograph two different scenarios that highlight the solution to the most common pain...