You don’t have to describe these pants with too much copy because people already know what pants are….you mainly want to just show they look good.
Then on the backside of the mailer it gives some bullet points with the features and benefits of the pants.
BACK OF MAILER:
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Ads
Instagram
Copywriting
Headlines
Social
Vintage car ad speaks directly to young men
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Print Ads
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Images
Advice
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Tweets
Social Proof
Advice
Testimonials
Social