Coke "Post Thanksgiving" Ad with Image Markup

Dec 5, 2020

Images

Print Ads

This is a 1978 Coca-Cola ad that uses image markup (explainer text with lines pointing to parts of the image) showing how to enjoy after Thanksgiving meals.

Dance Dojo Black Friday Email

Here's an example of a simple Black Friday email that has the offer right in the subject line. With people's inboxes flooded with Black...

Sep 9, 2020

Holiday Promos

AppSumo Prey Email

I walked in my apartment ... and my iMac was gone I should've used Prey ... I walked into my apartment on a Friday...

Nov 28, 2017

Emails

The 4 P's of Persuasive Copywriting

Picture Promise Prove Push This formula follows up a dream with ways that the product/service/idea can help. Then provides proof that it actually works.

Aug 7, 2017

Formulas

"They're not cheap" Atoms shoe ad.

Sometimes customers don't know how much work goes into a quality product. Atoms breaks down why they priced their shoes at $129.