These are some powerful stats for anyone who runs an e-commerce store. If you don't have a clear return policy and don't offer free return shipping, you could be missing out on a lot of sales.
Five times as many people read the headlines - David Ogilvy
"On the average, five times as many people read the headlines as read the body copy. It follows that unless your headline sells your...
Jul 12, 2017
Copywriting
Quotes
Garden Bros Circus Direct Mail (Gives free tickets away)
This is an interesting piece of direct that offers FREE TICKETS to businesses so they can give them to their employees. There's really no...
Sep 11, 2018
Direct Mail
Simple graphic showing how to match shoes and pants
Something that took me a long time to learn was so easily conveyed in this very simple image!
Dec 12, 2022
Data
Images
Wonderbra Print Ad
This Wonderbra ad doesn't even say anything about the product, but it captures attention, and the target market will immediately understand.
Nov 20, 2020
Print Ads