Feature, Benefit, Experience.
Can you simply describe your own product/service with this framework?
Example 1:
Feature: Sun cream.
Benefit: No sun burn.
Experience: A burn free summer.
Example 2:
Feature: Blackjack Guide.
Benefit: Win more money than your friends.
Experience: Bragging rights from your weekend in Vegas.
Example 3:
Feature: QMS building framework.
Benefit: Connect, Organize and Visualize your QMS data.
Experience: Faster quality management decision-making than your competitors.
Example 4:
Feature: Micro exercises.
Benefit: No burnout.
Experience: A refreshed mind and body.
Write your product/service out like this, and reply to this email with your answers!!
• Feature: ?
• Benefit: ?
• Experience: ?