Febreze popularized the term “noseblind” in a series of TV ads over the last 10+ years.
This image is great because it’s simple, direct, and eye-catching. Even if you don’t know what “noseblind” means, you’d understand the point of this ad right away.
According to effie.org, this image was part of a very successful repositioning campaign for Febreze in France and the UK.
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In 1969 Dr. Pepper ran an advertising campaign to show people you could also drink Dr. Pepper as a hot beverage.
This is reminiscent of when Campbell’s Soup dried to …
This is a cool visualization of how money holds value with USD vs Bitcoin:
— Jack Smith (@_jacksmith) November 14, 2021
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In 1969 this was how the famous McDonald’s BigMac was launched. I love the simplicity of this ad, and how it relies on a strong headline and simple picture to …
This is a great “callout” ad for an old Zenith stereo from 1967. Instead of making “Giant Scary Blocks of Text” explaining the features, this ad uses a line pointing …
This is a clever rolling advertisement from Uhaul that shows the features and benefits of renting one of their trucks with easy “image callouts.”
Hat tip to Derek B for …
