Pee Wee Tee Vee Ad

This Pee Wee Tee Vee ad from 1965 is basically one big objection-buster.

Apart from its clever name, it effectively weaves features and benefits together, answering potential objections in the process.

Plus, the picture is worth a thousand words.

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1914 Wrigley’s Gum Print Ad

Love how Wrigley’s added a practical use for their gum.  Chewing their gum after every meal will help with indigestion. Chewing it before will help you build an appetite.…

1960’s Band-Aid Print Ad

Great use of call-outs on this image “Need this many?” pointing to three Band-aids on one knee. “Try this.” pointing to one single larger Band-aid.…