This ad shows a product focuses on the health benefits of a product normally thought of as being unhealthy. This is unexpected, grabs attention, and gives whiskey-drinkers validation to drink more.
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Back in 1967 if it was dark photos barely came out, so this “Flashcube” was affixed to your camera and would light up simultaneously with your picture to light it …
This Gatorade ad from 1971 lays out the “scientific” claims for Gatorade being better at quenching thirst than other drinks.…
Nikon displays social proof that supports the headline by displaying images of there long list of best selling cameras over the years. It shows that they have been in this …
To compete with famous Lacoste “Alligator” J.C. Penny invented their own line of clothing with a “Fox” that kind of knocked off the look of the Lacoste Alligator!
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A beautiful ad from Rolls Royce showing off the luxury life they associate with.…
