Sales page with interactive CTA

The screenshot above from bio.link nails simple, persuasive design. The big headline grabs attention and the action step feels personal — you’re claiming something made just for you.

Marketing analysis

Instead of using a generic “Sign Up” button, they chose “Claim my link.” That tiny shift changes the emotion behind the click. It goes from a chore to a reward. The page also reduces all friction — short form, free offer, quick setup.

Why it works

• “Claim” triggers ownership and scarcity.
• “My” personalizes it instantly.
• Clean design removes distractions.
• Reinforces value (“Free forever,” “15+ themes”).

Examples

• Dropbox used “Get started” instead of “Sign up” to boost conversion.
• Mailchimp’s “Try for free” invite feels low-risk.
• Notion’s “Start writing” leads users straight into product use.