Stream Labs Dual Option Pricing

Pricing
Apr 18, 2020
streamlabs-pricing
This is a nice pricing layout that's simple, easy to use, and encourages the user to select a yearly plan in order to get an overall discount.

Image Description

The image shows a pricing layout for Streamlabs Prime, featuring two options: an annual plan priced at $12.42 per month (paid annually, $149 total) with a 35% savings, and a monthly plan at $19 per month. It includes payment details with options for credit card or PayPal checkout.

Positive Aspects

  • Clear Pricing Structure: The image clearly presents the pricing options, making it easy for potential customers to understand the benefits of choosing the annual plan.
  • Visual Appeal: The layout is visually appealing and organized, with a modern design that highlights the savings on the annual plan.
  • Ease of Use: The payment options are straightforward, allowing users to quickly proceed with their preferred method.

Key Takeaways

  • The pricing layout encourages selecting the annual plan by emphasizing a 35% discount.
  • The design is simple and user-friendly, enhancing the user's decision-making process.
  • Payment options are clearly presented, catering to different customer preferences.

Additional Insights

  • Psychological Pricing: Displaying the monthly equivalent of an annual plan can make the cost seem more manageable, encouraging long-term commitments.
  • Color Contrast: The use of color to highlight the savings and selection helps draw attention to the preferred option.
  • Call to Action: A prominent "Checkout" button streamlines the purchasing process, reducing friction for the user.
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