The Helpful Lens
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Vertoku knife slice demo
"Show, don't tell" is a great way to sell a knife. Vertoku is a knife brand with a nice website, nice images, plenty of...
Aug 31, 2020
Videos
Prohibition: Thirteen Years That Changed America
Currently reading this great book about Prohibition, the banning of all alcohol from 1920 to 1933. Originally it was "The Temperance Movement" which pushed...
Oct 23, 2024
Books
Saas pricing page in two steps
This is a pretty good pricing page: The headline restates the overall offering & value. Step 1: Lets the user customize their pricing based...
Jul 28, 2022
Pricing
Home Depot Black Friday Ad
People like to stock up on things on Black Friday. Home Depot takes advantage of this (and maximizes their average cart value) by offering...
Oct 11, 2020
Holiday Promos