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Swiss Cheese Aviation Accident Framework
This "Swiss Cheese Model" tries to find out the multi-causes of aviation accidents with this framework. For example, this 2018...
Formulas/Data/Images
Mar 27, 2025
Cribbi Apartment Hunting Sign With QR Code
Great headline in this cost-effective marketing sign posted on a poll for looking for a new apartment. It says, "Still...
Copywriting/Outdoor Advertising/Headlines
4 days ago
Sales Page Outline for Courses
A Complete 11-Step Guide to Creating a Sales Page for Selling a Course.
Copywriting/Websites/Sales Pages
Feb 28, 2025
Sales Page Outline For a Book
Effective sales page outline for promoting a book, emphasizing reviews throughout the page.
Copywriting/Websites/Sales Pages
Feb 26, 2025
2,2,2 Rule for Happy Marriages
Here is the 2,2,2 Rule for healthy marriages. Every 2 weeks, go on a date night. Every 2 months, go...
Formulas/Advice
Jun 2, 2025
Jason Cohen
@asmartbear
At WP Engine, we once invested in fixing our 'poor web design' weakness and got zero return. Why?
Because our words and product/market fit were 100x more important.
Lesson: Double down on strengths.
Your product is 100x more important than “good web design”
I resonate with this because too many times I’ve seen companies redesign their whole websites (a big project) because their...
Business Ideas/Wisdom/Copywriting
Apr 13, 2025