The Value-First Lens

Pat Walls List of Projects and Outcomes

Pat Walls compiled a list of his projects and their outcomes, serving as a great reminder of lessons learned and what works and what...

Samsung Anti-Glare TV Print Ad

This ad is simple and super relatable. Instead of talking about how important anti-glare technology is, it shows it with real-life examples.

Simple conversation starter found on Reddit

David Ogilvy Entertaining Vs Selling Quote

The temptation to entertain instead of selling is contagious. Image Description A black and white photo of a well-dressed man in a suit, looking...