The WARNING Lens

Jul 14, 2020

Copywriting

Formulas

Lenses

Volkswagen Beetle Interchangeable Ad

This is a 1965 Beetle ad that cleverly demonstrated a Volkswagen Beetle has extremely interchangeable parts.

Here’s a cool graphic that shows a few ways to improve your CTA (Call To Action).

Here’s a full scrape of headlines and titles from Backlinko: [table id=13 row_order=sort row_order_sort_column=B row_order_sort_direction=ASC /]

This is a very loud (and effective) pricing structure from NerdFitness. This pricing structure is unique in that it has different signups for men...