What Gives Energy? -vs- What Drains Energy?
If you need a quick boost of energy, refer to this chart for helpful tips and things to avoid.
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The 3 Reasons Why Copywriting Formula
1. Why are you the best? 2. Why should I believe you? 3. Why should I buy right now? Don't make them wonder about...
Aug 6, 2017
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Descript Facebook Ad Breakdown
An image that analyzes Descript's Facebook ad, using callouts to highlight what makes it effective.
Jan 30, 2025
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Tasty looking Whopper Ad
The image alone does most of the talking in this 1963 Whopper ad. It has 4 pieces of copy I really like: “It’s a...
May 10, 2023
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1977 Old Faithful and New Faithful Volkswagen Ad
This “Before and After” style print ad spread in a magazine showed you the past and present of reliable cars from Volkswagen.
Feb 10, 2023
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Before and After
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