buy-now-pay-overtime-eight-sleep-ad.png

Buy Now Pay Overtime Eight Sleep Ad

Financing-focused ad from Eight Sleep. Instead of pushing product features, they highlight the ease of purchase: 0% APR, no hidden...

Ads/Instagram/Pricing
19 hours ago
swipes-email-madmen-style-banner.png

🎤 The SWIPES Email (Friday, July 11st, 2025)

Friday, June 11th, 2025 ​​​​​​ ​​SwipeFile.com​​​​​​: Inspiration for your marketing. ​​​​​​CopywritingCourse.com​​​​​​: Get good at selling your stuff.Swipe:Something about this image...

Swipes Email/Newsletter
1 day ago
70-content-and-30-sales.jpg

70% Content and 30% Sales

People never get mad if you give 70% great content, and up to 30% sales pitch.While helping building up the...

Formulas/Copywriting/Emails
2 days ago
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Use Images

Images make your emails more fun and easier to read.People’s eyes naturally gravitate towards images, eye tracking charts show this...

Copywriting/Emails/Images
2 days ago
oversharing-attracts-the-wrong-attention.png

Oversharing attracts the wrong attention

Great image and headline combo showing what happens when you share too much. @squatguide said: Oversharing might feel like connection—but...

Instagram/Headlines/Images
3 days ago
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Camtasia New Monthly Plan

Camtasia grabs attention with a clean Instagram ad announcing their new monthly pricing option

Ads/Instagram
4 days ago
1g-net-carb-bread.jpg

1g net carb bread

You can tell by the packaging what this bread is optimizing for by putting 1g of net carbs very large...

Copywriting/Packaging
5 days ago
nathanbarry
Nathan Barry
@nathanbarry
I've earned $228 million in the creator economy. Here's the one idea that made it possible: The Audience Shortcut Most people chase followers. I found something way more powerful…
I've earned $228 million in the creator economy.

Here's the one idea that made it possible:

The Audience Shortcut

Most people chase followers. I found something way more powerful… https://t.co/bJpCI9HtBb

Earning $228 million in the creator economy

Nathan Barry created this post about "How the Right People Paying Attention Changes Everything". Here us what he said:I've earned...

Tweets/Data/Images
6 days ago
the-real-luxuries-in-life.jpg

The real luxuries in life.

I'm not exactly sure what the message of this image is, but there are a couple things in life that...

Images/Advice
Jul 5, 2025
Latest
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Human History Chart

This cool chart from Wait But Why shows that if human history were a 1000 page book, only the bottom...

Data/Interesting
1 hour ago
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Use the A.I.D.A. Formula for selling

To sell something, you follow this simple formula: Attention, Interest, Desire, Action.The A.I.D.A. Formula uses psychology to get people to...

Formulas/Copywriting/Emails
1 day ago

Are you a triple threat?

What is a triple threat and why you should be one.

Copywriting/Videos
1 day ago
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The Website Complexity Trap

Clear side-by-side graphic showing how a single, focused landing page (with one goal and one CTA) outperforms a cluttered, multi-page...

Formulas/Signup Forms/Websites
2 days ago
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How Discipline Really Works

A simple breakdown of what discipline looks like in action—tiny daily habits, not big bursts of motivation.

Formulas/Images/Advice
3 days ago
ritual-zero-proof-spiritz-your-way-ad.png

Ritual Zero Proof Spiritz Your Way Ad

This ad swaps the booze without losing the vibe. Ritual’s headline "Your Spritz, Your Way" perfectly captures that you can...

Ads/Instagram/Headlines
4 days ago

I didn't tell anyone that I own the domain

Nev shares the story about SwipeFile.com and how originally he didn't tell anyone he had the domain.

Podcast/Videos
4 days ago
swipe-file-printed-logo.jpg

Swipe file printed logo

We added this swipe file logo to our studio space. It was 3D engraved by a laser printer out of...

Outdoor Advertising
5 days ago
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How to be unhappy (inverted for happiness).

This is a clever way of looking at how to be happy by looking at how to be unhappy. Just...

Formulas/Direct Mail/Motivation
6 days ago

Command Palette

Search for a command to run...