Use email newsletter content to re-post on every social media platform
Creating content for email can be easily modified for audio, video, or text.
A big mistake is to spend a bunch of time creating content for one medium (like email), then not re-using that content elsewhere.
That’s like throwing all your hard work into the toilet :-(
Instead we want to reuse that content elsewhere.
For example my weekly S.W.I.P.E.S. Email gets turned into:
Social media posts on X, Instagram, LinkedIn, Pinterest.
Blog posts and essays
Podcasts
Video
Private lessons for members
I’m able to take my weekly email newsletter…
…then take that same content and post it on my website:
…then I can take those same images and concepts and make them into social media posts:
…then I can take the popular content and make videos out of it:
By simply making a lot of emails, I’m able to post content across all sorts of different platforms.
You can do this too…with email as your base.
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Analyzed by Swipebot
Text Statistics & Scores
An elementary to middle school score is best since it’s simple to understand.
8th-9th grade level
222
Total Words
39
Total Sentences
6.0
Words / sentence
70
Flesch Score
Copywriting Frameworks
Analyze the frameworks of the text
The copy presents a clear Problem, intensifies it with light Agitation, then offers a Solution (repurposing email content).
- Problem – “A big mistake is to spend a bunch of time creating content for one medium (like email), then not re-using that content elsewhere.”
- Agitation – “That’s like throwing all your hard work into the toilet :-(” (emotional language + sad-face emoji)
- Solution – “Instead we want to reuse that content elsewhere…For example my weekly S.W.I.P.E.S. Email gets turned into…” followed by the list of repurposing tactics
The piece is built around a single, explicit pain point and immediately answers it with a practical remedy.
- Problem – reiteration that focusing on one medium wastes effort
- Solution – demonstration of turning one email into social posts, blog posts, podcasts, video, private lessons