This chart hits you right in the wow-factor glands. Apple’s 2022 revenue was $394.3B — equal to Adobe, Nvidia, Netflix, Oracle, Lenovo, Sony, and Meta combined.
Marketing analysis
This is visual storytelling at its best. Instead of dumping numbers, the chart stacks Apple next to competitors to instantly show dominance. It’s confidence marketing wrapped in data visualization.
Why it works
- Uses contrast — one giant bar next to many smaller ones
- Simplifies massive data into one visual punch
- Evokes emotion (a mix of awe and disbelief)
- Reinforces brand authority through scale
Examples
- Tesla’s production vs. all other EV makers combined.
- Coca-Cola market share vs. competitors chart.
- Amazon’s prime subscribers compared to Netflix and Disney+.
Analyzed by Swipebot
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