Before and after print ad for non profit
This is a clever use of before and after to bring awareness to a cause.
This is the about page for TheHustle.co. The whole point of the page is to get people to signup to their email newsletter. So...
Cool graphic explaining that motivation comes AFTER you start an activity or during it, often not before.
The hilarious print ad uses a comparison of the cost of a pizza to a trip from London to PISA :)
8% success rate on projects by Pat Walls. Here is a list of his projects and the outcomes.