Honest before/after shoe ad with time
This is shoe ad that shows the shoes before and after almost 5 years…and it’s completely honest that there will...
Espiritu huaraches mark-up photo
I loved this simple photo with “writing mark-up” to explain each feature of these huaraches shoes.
Cool “Us” vs “Them” graph showing a service
This is a cool way to demonstrate the value of a hiring service, but showing the end results of their...
MarketHire to-the-point ad
As a copywriter I love simple and effective ads. This MarketHire ad on Instagram shows “Lisa” who can increase your...
Visually showing procrastination
I like how this simple ad hits home by shoeing what you intended to do, then what *actually* happened!
Straightforward headlines are best when advertising
There’s zero frills, and zero mis-understanding when reading this headline. That’s wise because they are PAYING for clicks, so you...
White paint on brick trend before/after
An extremely common Instagram Ad I’ve been seeing is this white paint makeover for older brick houses. They just paint...
Testimonial + Pic for the ultimate social proof
This Instagram Ad uses a simple testimonial along with an aesthetically pleasing photo to make the testimonial really POP.
Awesome “This Morning” vs “Late Afternoon” Bathroom Remodeling Ad
This ad uses a “Before and After” format but with specific times that demonstrate how fast they can remodel a...
Bathroom remodeling before & after Instagram ad
This simple one-image ad shows a great before/after example of shower that was old, but has been remodelled.
YouTube Shorts cold emails
The most common cold email I got this year was people/agencies offering to make YouTube Shorts, IG Reels, TikTok Clips...
Creativity comes from absorbing many things
This great graphic shows that creativity can be stirred up by consuming many different types of information, and mixing it...
One notification can destroy your deep work, so protect your time
This image is a great reminder that a single notification “ding” on your phone can destroy your Deep Work thinking...
Neville MedhoraBuilding social media audience Before/After Instagram Ad
This clever Instagram Ad for CreatorU uses a meme to show that building an audience is easier with them.
Visualization of comparing yourself to others
A great little graphic showing “The Comparison Gap” that can both motivate you and make you sad.
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Simple email copywriting guide
This is a great little guide to be slightly more assertive with your emails without seeming like a jerk. These...
Venn Diagram of how to win the Instagram Algorithm
This chart is pretty generalized, but it’s a cool example showing how you need to balance Content, Community, and Consistency...
Instagram Pool Installation Ad
This ad for the top pool builder in Austin uses an attractive looking pool and some social proof to draw...
Cool piece of advice about handling negativity
This is a great example of how to handle random negativity, and it uses the amount $86,400 dollars to relate...
Number-driven reason ad for mobile notification service
This Instagram ad appeals to your logical side to show that the cost to reach your audience has gone up...
Avoid “Toxic Positivity” Do & Don’t Chart
This very simple graphic from Instagram shows how not to participate in “toxic positivity” by giving you concrete phrases to...
Types of Intimacy Circle Chart
This chart shows different types of intimacy in a a neat little divided circle.
Comfort Zone Circles
This cool circle chart shows the different areas of your Comfort Zone.
HungryRoot Before/After Ad
This is a cool before/after ad for food delivery service HungryRoot seen on Instagram and Facebook. The image shows it'll...