Curated Inspiration Library for Marketers and Creators
SwipeFile is your go-to place for proven examples of marketing, copywriting, ads, design and much more. New content added daily, so you'll never run out of ideas!

High converting product page
This is a cool breakdown of some of the different modules on a website you can turn into a high...
Removing homepage and simplifying boosted sales
Just reducing the clicks and options on Jaspr Air boosted the conversion rates big.

Hims Weight Loss Semaglutide Ozempic Shot Before/After
I thought this ad by Hims was super easy to understand by providing a simple comparison chart between their service...

Spindrift Before & After Rebranding
Part of a 2016 Spindrift Sparkling Water re-brand was to make it look more "real and natural."The re-design ended up...

Great “Ours vs Other’s” product image
This “Ours vs Other’s” visual on Amazon shows why you should pick THIS product instead of their competitors. A simple...

e-com product page with cool pricing section
I like this product page because it offers a few cool ways to buy: 1. You can select different quantities...

GIF of product that shows off main features of shorts
This set of GIFs quickly show off the main features of this line of shorts.

SaaS interactive product description
Mailmaido uses there homepage real estate well by turning their product descriptions into a interactive slider.

Wealthfront visually displays the diverse investment options they offer
Wealthfront uses animated graphics to display the many custom investment options they offer to users.

PostHog's awesome product announcement email
PostHog has some of the most fun marketing, imagery, and copy I've ever seen across all their marketing! This is...

Poppi Rebranding before and after
A complete overhaul transformed "Mother," an apple cider vinegar beverage, into "Poppi," a prebiotic soda, resulting in $100 million in...

Convert Sail Before and After Sales Page Redo
Check out Convert Sail's amazing before-and-after of Clover Blossom Honey! It's really cool to see the transformation.

Good headline on a ready-to-eat cake ad
This 1975 print ad for "Stir N Front" cake mix is has a cool headline that shows it comes 100%...

Rotating product GIF is a great way to display your goods
This rotating GIF of the sneaker for sale is a great way to display product. They also have the option...

SaaS homepage feature & benefits section cleverly adds in customer testimonials
This is a great 1-2-3 punch when describing the features of your product. What is it. What it will do...

Oatley Milk Before/After Branding
Oatly re-positioned as a proudly dairy free alternative to milk and last year did $813m in revenue.
.png?width=3840&quality=80?width=3840&quality=80)
La Croix Re-branding
La Croix changed its branding and positioning resulting in $500 million in annual sales.They moved away from competing as a...
Simpler Hair Color Instagram Product Demonstration Ad
This is a very simple self-filmed-on-a-phone ad on Instagram that directly shows the product working in action. This is great...

Eight Sleep Product Comparison Page
This is a nicely-done, and very easy to understand comparison page for all of Eight Sleeps line of products.

Interactive pricing page uses GIF to preview each feature
Each feature listed under the different pricing tiers displays a GIF when you hover over it. Those GIFs put the...

Kodak 4-Shot Flashcube Ad 1967
Back in 1967 if it was dark photos barely came out, so this "Flashcube" was affixed to your camera and...

Cool animated product description for clothing company
This was a clever way to show the main feature highlight of there popular mens short product line.

Hand drawn explanation of web dashboard
This brand does a great job of simply pointing out the essential features of there dashboard.

Sony professional camera old school style feature / benefits product descriptions
This description page reminds me of those old school print ads that described every feature of a product in full...