Copywriting is the marketing that feeds your core business
Copywriting is a skill that can be applied to any product or service.
Even on the about page, the copy is still "you" focused. They then go into their mission statement which is also customer focused. My...
Remember that movie "Inside Out" where each character is an emotion that drives a person?? Well this is a cool graph that shows what...
Copywriting Tip: Sometimes a simple Before & After photo will explain an entire product without much need for copy. For example, this simple advertisement...
Here is a simple chart showing the possible eye colors of a child.