Copywriting is transferring information
The goal of great copywriting is to take what’s in your brain, and transfer it to someone else's brain in the most efficient & sticky way.
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Familiarity Blindness
"Familiarity Blindness" is when you look at your own page sooooo many times that it becomes difficult to update it...
Copywriting/Images/Advice
Mar 13, 2025
Innocent by Nature Junk-food ad.
Great way of pointing out that innocent by nature is proud of the natural healthy ingredients.
Ads/Copywriting/Funny and Weird
Jul 4, 2025
Oversharing attracts the wrong attention
Great image and headline combo showing what happens when you share too much. @squatguide said: Oversharing might feel like connection—but...
Instagram/Headlines/Images
Jul 9, 2025
Be adjacent to expensive transactions. If you sell an $80,000 car and get a percentage, it could be a lot of money.
Wisdom/Quotes/Advice
Mar 14, 2025
Toxic Compassion
This is good advice, and a behavior to watch out for. Being so compassionate that you end up enabling a...
Essay/Advice
May 27, 2025
Dog Walking Outdoor Flyer with Tabs
This is a great and simple dog walking outdoor flyer. It has all the elements it needs:Pic of the person.Explains...
Ads/Flyers/Copywriting
Dec 19, 2024