Features VS Benefits
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This is a cool visualization of features vs benefits of a product.
Features and benefits are a great thing to show in the "Interest" and "Desire" sections of the AIDA Formula.
Whose hot dog would you want in your mouth? Joe’s -or- Max’s? Joe has the same hot dog, but Max is selling it better!
I walked in my apartment ... and my iMac was gone I should've used Prey ... I walked into my apartment on a Friday...
This is my personal formula for making monthly goals. I've been keeping them on NevBlog for years:
This ad uses a “Before and After” format but with specific times that demonstrate how fast they can remodel a bathroom.