This is a great simple ad showing off McDonald’s new salads (this was the 1980’s). I wonder if the “toss em all day” was a purposeful joke or not 😂
Vintage Range Rover ad
I love how this ad relates its product's feature to another popular product on the market that is known for kind of the same...
May 3, 2022
Ads
Advertorials
Writing feature & benefits formula
Good repeatable formula for an important element of sales copy.
Apr 13, 2022
Formulas
Instagram ad that's a bit too wordy
Its best to build ads custom tailored for the platform it will appear. Instagram is all about photos & short videos. A better ad...
Jan 19, 2022
Ads
Instagram
Great unsubscribe email from Drizly
Sometimes using a "pattern interrupt" is great way to grab attention. A "pattern interrupt" can be something something that's a little different than normal,...
Feb 22, 2023
Swipes Email
Essay
Copywriting
Emails
Headlines
Images