30:T63b,

Image Description

The landing page for the "Distributed 2021" event is visually compelling, featuring a sleek design with a bold countdown timer. It highlights key speakers and sessions, utilizing logos and images to reinforce credibility.

Positive Aspects

Social Proof: Major brands and universities like Deloitte and Columbia University are prominently mentioned, adding significant credibility.
Urgency: The countdown timer right under the first call-to-action (CTA) effectively creates a sense of urgency.
Clear Structure: Important information like event dates and session details is well-organized, making it easy for visitors to digest.

Key Takeaways

Use a countdown timer on event pages to create a sense of urgency.
Showcase big names and brands to provide social proof and attract attendees.
Keep critical event information above the fold for immediate visibility.

Additional Insights

Leverage FOMO: Highlighting limited-time access or exclusive content can amplify the urgency created by the countdown timer.
Visual Hierarchy: The use of contrasting colors and strategic placement of CTAs, like "Register to join," guides the user journey smoothly.
Engagement Opportunity: Encourage attendees to share their excitement on social media by providing easy-to-use share buttons, potentially increasing reach.

31:T4fa,

Image Description

The image displays a slide with the statement: "People don't want a quarter-inch-drill. They want a quarter-inch-hole." It visually separates the "What" (best quarter-inch drill) from the "Why" (wall mount a TV), emphasizing the importance of understanding customer needs.

Positive Aspects

This image effectively distills the concept of focusing on the cust