As I’ve watched people move up the food chain from freelancer → agency owner, they will start pricing more like this.
A 1-person client may just want a quick-n-dirty logo made, but a 50-person client will want a process.
Brian McLeod’s HELLYEAH Copywriting Formula
Holler at ‘em – Gain their attention Empathize with ‘em – give them some back story Lambast the *******s that created the problem they’re...
Aug 8, 2017
Formulas
Gollum Dental Ad
If you're product or service involves a before and after transformation, think of ways you can use pop culture + photoshop to create interesting...
Jul 30, 2020
Before and After
Profile Photo: Neville Smiling Really Big
Image Description A man with a big, genuine smile is captured in a profile photo. Below the image are three categories—Social, Business, and Dating—that...
Mar 25, 2018
Profile Photos
The Real Use Case Testimonial Picture
Has a customer sent you a picture of them using your product? Include that picture! Real pictures of people using the product is great...
Aug 18, 2017
Testimonials