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If something's not working, change it....no one cares
Advice from Jason Cohen (founder of two billion-dollar companies) says make the big change if you need to because no...

Comedians win. Storytellers win. Marketers win.
A key insight from David Perell on how to make your ideas actually stick and stand out by adding some...

What is a Brand?
Alex Lieberman explains that brand isn't your logo. It's the 30-day moving average of how people describe your company when...

Take the path more painful in the short term
Cool piece of advice:“Simple heuristic: If you’re evenly split on a difficult decision, take the path more painful in the...

Why SwipeFile exists....curation
This is why SwipeFile.com exists, because there's a firehose of information out there, and when it comes time to retain...

Three things founders should have as a safety net.
Quick-hit post reminding founders to prep for the unexpected. This checklist to drive home a simple point: protect your health,...