Retention.com’s Problem Explainer
I loved this cool hover-over “Problem Explainer.” In a few hover-overs a company will probably recognize a problem they have.
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Mercedes-Benz Print Ad
Check out this eye-catching headline and engaging copy in our Mercedes-Benz ad, where we show you just how easy it...
Print Ads/Copywriting/Headlines
Feb 9, 2025
Ethereum’s Roadmap
I love how Vitalik Buterin (founder of Ethereum) is extremely technical but good at laying out the future. Here he...
Copywriting/Money/Interesting
Apr 20, 2025
Service explainer gif
This is a kind of gif-slash-video that explains how getting copy/email/pages reviewed inside Copywriting Course works. Many people don't intuitively...
Copywriting/Images
Mar 7, 2025
Fear-based (yet effective) email subject headline
The Citizen app sent me this email, and it definitely got me to open.The funny thing is I assumed the...
Copywriting/Emails/Headlines
May 18, 2025
Anatomy of a hero section
Cool breakdown of a way to make a Hero Section on a website.
Formulas/Copywriting/Advice
Nov 10, 2024
The intersection of copywriting, design, and development
I like this image saying how combining Copywriting with Design with Development is the way to create great products and...
Copywriting/Data/Images
Feb 14, 2025