Social Proof Before And After

A simple tweak can completely change how trustworthy your message feels. This image shows how one small edit transforms a bland email footer into a credibility machine.

Marketing analysis

Before: “We build and market your SaaS.”
After: “We’ve worked with P&G, Stripe, Vayner Media and more.”
Boom. Same message, but now people believe you because big names back you up.

Why it works

• Leverages authority bias
• Adds instant trust with zero extra writing
• Gives readers proof over promises
• Reduces perceived risk instantly

Examples

• Shopify shows “trusted by over 2M businesses.”
• HubSpot features logos like Atlassian, Trello, and Zapier.
• Airbnb displays guest review counts on every listing.
• Slack highlights case studies from big brands like Expedia.