Udemy enrollment confirmation email
Emails
Mar 25, 2018
When you enroll in a course with Udemy, they send you a simple email like this designed to get you to start the course.
Subject: Neville, welcome to Graphic Design 101 - An Overview of the Field
Body:
Thanks for enrolling in the course, "Graphic Design 101 - An Overview of the Field"!
Graphic Design 101 - An Overview of the Field
Design and Art Direction Mason Gentry
Start Course
OVER 40,000 COURSES ON DEMAND
TAKE YOUR COURSE ANYWHERE
LIFETIME ACCESS, NO LIMITS
30 DAY MONEY BACK GUARANTEE
Image Description
The image displays a Udemy enrollment confirmation email. It features a welcoming message for the course "Graphic Design 101 - An Overview of the Field," with a bright graphic of a laptop showcasing various design icons. The email highlights key features like course ratings, instructor details, and access benefits.
Positive Aspects
- Clear and Engaging Layout: The email's design is straightforward and visually appealing, making it easy to navigate.
- Immediate Call to Action: The "Start Course" button is prominently displayed, encouraging immediate engagement.
- Highlighting Benefits: It effectively communicates key benefits like lifetime access and a money-back guarantee, enhancing the value proposition.
Key Takeaways
- Simple and Direct Communication: The email focuses on welcoming the student and encouraging course commencement.
- Visual Appeal: A well-designed graphic reinforces the course's subject matter and intrigues the student.
- Value Emphasis: Features like on-demand access and a money-back guarantee are prominently highlighted, addressing potential student concerns.
Additional Insights
When creating confirmation emails, it's crucial to balance aesthetics with functionality. Udemy's email does this well by using a clean design, strong visuals, and clear CTAs to reduce friction and boost engagement. It's a great reminder that the first interaction after a purchase should be both welcoming and informative.
